Generative Engine Optimisation
SEO techniques of the past are now outdated. The future of website optimisation is Generative Engine Optimisation where your webpages are cited in AI agents such as ChatGPT and Gemini. If your website is not optimised for AI agents, your business falls behind.
Citatability
Your website content must have data backed statements such as verifiable statistics.
Authority
Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) are key to being cited by AI agents. Does your website have authority.




Structured Data
Using Schema markup helps an AI agent understand the context of your page.
Optimise For Natural Language
Does your website answer the common questions users ask and is the answer accurate and convincing?




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